La interacción de la radio Riobamba stereo “89.3” con las plataformas digitales: caso Facebook, Periodo, enero - junio 2019

The media have been migrating to digital platforms and are looking for a new way to interact with their followers, so that they will create pages on social networks where they publish various contents and in most cases they are broadcasts of the programs. The Riobamba stereo radio is one of the firs...

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Bibliografski detalji
Glavni autor: Diego Mauricio, Abril Nuñez (author)
Format: bachelorThesis
Jezik:spa
Izdano: 2020
Teme:
Online pristup:http://dspace.unach.edu.ec/handle/51000/6364
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Opis
Sažetak:The media have been migrating to digital platforms and are looking for a new way to interact with their followers, so that they will create pages on social networks where they publish various contents and in most cases they are broadcasts of the programs. The Riobamba stereo radio is one of the first radio stations in the province of Chimborazo and today it can be seen that it publishes most of its contents on the fanpage, publishes specific content, so that it remains in constant interaction with its followers , thus disclosing everything you are dealing with in the radio station. The followers of the media are responsible for interacting with them, at the time of reacting or commenting on a publication the followers are making known if the content published is to their liking or not, in such a way that the content generators achieve Observe which is a topic which generates a debate.