Preferencias del consumidor en la ciudad de Riobamba por economía colaborativa: Caso Indrive
The sharing economy has transformed traditional consumption models, especially in the field of urban transportation. This research analyzes the determinants of Riobamba residents' preferences for using the InDrive app, a collaborative transportation platform. Through a survey of 403 people, and...
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| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2026
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| Subjects: | |
| Online Access: | http://dspace.unach.edu.ec/handle/51000/16346 |
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