Las redes sociales: facebook y twitter como herramienta de información para fines educativos en los alumnos de la carrera de comunicación social de la universidad nacional de Loja

The present investigation carried out an analysis on the management of social networks Facebook and Twitter as information tools, so they can be an ideal resource to be used for pedagogical purposes, this research had as a general objective to determine the usefulness that students and teachers give them of the career of Social Communication of the National University of Loja to social networks Facebook and Twitter as a communication tool in their teaching-learning process. The work was carried out with the application of the methods: descriptive which facilitated knowing the particularities of the researched, analytical group in order to understand its contents, quantitative, using the technique of the survey applied to a sample of 147 students of the carrer of Social comunication; and, qualitatively, the technique of interviews with five teachers and three experts in the management of social networks who made their point of view known regarding the use of networks within education. From the results obtained it can be concluded that students do use social networks for academic help due to the advances that are presented today; while teachers and experts in social networks mentioned that unfortunately the networks are not being used correctly, young people waste a lot of time in another type of search such as social information (tracking people, artists, memes and chats) and information commercial (publicity) for this we will promote the use of these social networks after the application of the training workshop, to allow to increase and obtain new academic knowledge, benefiting from its functionalities. Finally, a proposal was made for the effective use of the information content circulating on Facebook and Twitter social networks for students and teachers.

• Yazar: Cuenca Zhingre, Maria del Cisne (author)
• Materyal Türü: bachelorThesis
• Dil: spa
• Baskı/Yayın Bilgisi: 2019
• Konular: REDES SOCIALES; FACEBOOK
• Online Erişim: http://dspace.unl.edu.ec/jspui/handle/123456789/21827