Análisis de las noticias locales que genera el Diario El Amazónico en su versión impresa y su aceptación en los ciudadanos de la ciudad de Zamora, en el periodo abril-agosto 2020

This research work, studies the printed media: El Amazónico Newspaper of the province of Zamora Chinchipe with the objective of analyzing the local news generated by El Amazónico Newspaper in its printed version and its acceptance among the citizens of the city of Zamora in the period April-August 2020, the purpose of which is to analyzes the news issued by the newspaper, taking as a reference the most relevant topics that make news in the media. At the begining, twenty-one news items are analyzed from May to August 2020, for this purpose a content analysis file was built in which exact data was collected from the different news items issued by the printed media: date, structure of the news item, number of sources used, number of paragraphs of content, proximity and approach given to the news items. The research shows that the studied newspaper complies with the basic conceptual elements at the time of producing its news that are then disseminated; however, part of its informative production comes from mainly institutional press releases, which leads to the dissemination of interested messages, leaving aside other important events. Taking into consideration, these results and the needs of the community, it is suggested as an alternative proposal, the implementation of new local informative contents in Amazónico Newspaper, which would allow to expand the informative section of the printed media from new topics: cultural and environmental, in order to achieve a better acceptance among its readers.

• Hovedforfatter: Calva Jiménez, Juliana Elvira (author)
• Format: bachelorThesis
• Sprog: spa
• Udgivet: 2021
• Fag: MEDIO IMPRESOS; COMUNICACION SOCIAL
• Online adgang: https://dspace.unl.edu.ec/jspui/handle/123456789/24316