Plan estratégico de marketing 2015- 2017 del comercial ag (franquicia disensa) de la ciudad de zumba, provincia de Zamora Chinchipe

This research aims to know the current status of the Commercial AG (Franchise Disensa) Zumba city, using for this purpose, some means such as: market research, situation analysis, SWOT matrix, among others, elements They provide the basis for building the proposed marketing plan for the company. 1....

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Autor principal: Navarro Rodríguez, Victor Hugo (author)
Format: masterThesis
Idioma:spa
Publicat: 2015
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Accés en línia:http://dspace.unl.edu.ec/jspui/handle/123456789/11074
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