Proyecto de factibilidad para la implementación de una empresa de seguridad y de parqueo vehicular en el sector norte de la ciudad de Quito.

Lack of parking is one of the biggest problems in the city of Quito specifically in the northern part of the same, so the present feasibility study, arises from the large number of cars on the road and do not have a place to park in the north of Quito, address this need, it requires adequate and saf...

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Bibliografische gegevens
Hoofdauteur: ESCOBAR PAREDES, FANNY AMPARO (author)
Andere auteurs: CACHAGUAY TIPAN, MARINA JAQUELINE (author)
Formaat: bachelorThesis
Taal:spa
Gepubliceerd in: 2012
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Online toegang:http://dspace.unl.edu.ec/jspui/handle/123456789/20439
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Samenvatting:Lack of parking is one of the biggest problems in the city of Quito specifically in the northern part of the same, so the present feasibility study, arises from the large number of cars on the road and do not have a place to park in the north of Quito, address this need, it requires adequate and safe places to keep order in the vehicular traffic, which is why this problem knowledgeable Current research aims to create A COMPANY SAFETY AND PARKING VEHICLE IN THE AREA NORTH OF THE CITY OF QUITO, who pay a service to vehicle owners, with the aim of improving customer service, image and speed the user to ensure that this precious resource with its security guarantees with trained staff and reliable. In the research setting, describes the background, followed by the rationale, methodology and theoretical framework. We carried out a situational analysis, which analyzes the current state of variables in the political, economic, social and technological automotive sector, based on the mathematical formula we determine the sample based on a universe of 250,000 vehicles were registered in 2010, according to information obtained from the National Transit Quito. Which corresponds to 80,000 vehicles north of Quito, applying the formula to determine the sample determined to be performed 398 surveys? In market research, it is possible to identify for the first year of the project the potential demand for 82,424 vehicles, 61,983 vehicles actual demand, effective demand 42,409, order to determine the offer was made to interview the 12 parks that exist in the North of the city of Quito. According to data from the interview have a 41.66% of respondents say they are stationed an average of 11 to 20 vehicles daily on its establishment, 16.67% report that between 21 to 30 vehicles, with the same percentage between 31 to 40, and, 25% say instead that are parked an average of 41 to 50 vehicles daily at your facility, determining a range of 17,704 vehicles per year, with an unmet demand for 24,705 vehicles. Our service is focused on providing a space to store cars, the price for the parking of a vehicle shall be 0.48 cents per hour, based on costs and profit margin, according to prices set by market competition, because the price cannot be too high or below the competition, the parking will be in order to satisfy the need for parking in the northern city of Quito specifically Iñaquito sector. To promote the company will be held agreements with associations of public and private employees who are in the north of Quito Iñaquito sector. The advertising focuses on a media plan for the various TV channels, radios and newspapers most-watched in the north of Quito. Of the total installed capacity to start working is 55% per year. CAR PARKING THE COMPANY CIA. LTD. , is a service company for profit, legally establishing the participation of two members or shareholders, Auto Parking Co. Ltd. is established in the city of Quito for the purpose of providing the service of parking in the north of Quito, Iñaquito neighborhood. The study analyzed technical factors for the placing and financial study in the research is conducted in all economic: VAN 76,523.37; PRC 5 years, 5 months, 26 days 19.67% IRR, Cost Benefit 1, $ 90, the sensitivity values are less than one therefore does not affect changes in income and cost analysis has finally determined the feasibility of the project. We analyzed the impacts on the economic, environmental and generate the start-up company, which is detailed further in the project.