Proyecto de factibilidad para la creación de una empresa productora y comercializadora de “Cama Maletín para Perros” para la ciudad de Zamora, provincia de Zamora Chinchipe
The lack of beds in general for dogs in general terms, is deficient in almost all households in the city, which is why the overall objective of this research work is the creation of producer and marketer of "Case Dog Bed "for the city of Zamora in the province of Zamora Chinchipe, in order...
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| Format: | bachelorThesis |
| Idioma: | spa |
| Publicat: |
2015
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| Matèries: | |
| Accés en línia: | http://dspace.unl.edu.ec/jspui/handle/123456789/8910 |
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Afegir etiqueta | Sumari: | The lack of beds in general for dogs in general terms, is deficient in almost all households in the city, which is why the overall objective of this research work is the creation of producer and marketer of "Case Dog Bed "for the city of Zamora in the province of Zamora Chinchipe, in order to contribute to a product for the families of the city of Zamora. To meet the main objective will be resorted to the use of inductive, deductive, analytical, descriptive methods and mathematical methods; as well as techniques: literature, survey and direct observation, the procedures that allowed research, develop and test the veracity of the project. For the survey, a representative sample of the population and the sample of this research was applied. In this project to meet the demand requirements of the briefcase dog bed, according to the number of inhabitants and families in the province of Zamora, the total population is 191,612, divided 4 members per household, for a total from 47,903 families in 2010, projected to 2014 with a growth rate of 2.68% per annum for a total of 53,093 families, whose sample size gives a total of 398 surveys performed. The analysis in the development of each of the phases of the project feasibility allowed: 1. The market study determined that the company is feasible to implement it, taking an unmet demand for 9,242 beds briefcase for the base year of the project. 2. The technical study determined that the installed capacity of 4621.6 briefcases beds for dogs (pets) with 2 workers and capacity utilization will be for the first year of life of the project 80% of installed capacity, or briefcases will be of 3,697 beds to cover the unmet demand. 3. In the administrative study found that will be a limited liability company having as social reason PRODUCTION COMPANY FOR DOG BED BRIEFCASE "PUPPIES CIA. LTDA. ", and also determined the hierarchical levels of the company to make the structural, functional and positional charts. 4. The financial evaluation indicates that the company has a Van for $ 46,755.63, the IRR is 37.28% that capital will recover in 3 years, 11 months and 19 days, for every dollar invested the company will gain 30 cents and sensitivity analysis is the 15.90% increase in costs and the 7.95% decline in revenue. Based on the results, it is recommended to implement the project as it will give significant returns for its investors and generates productive development for its investors and socio-economic development for the City of Zamora |
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