Proyecto de factibilidad para la creación de una empresa productora de muebles de hierro para sala y su comercialización en el cantón Marcabeli, provincia de El Oro

This project is based on a study for the creation of a producer and marketer of iron furniture for living Company Marcabelí city of the province of El Oro. In this locality are companies that produce and sell wooden furniture for that reason, I thought it appropriate to implement this new proposal for consumers to purchase other iron furniture to ensure durability, quality and exclusive designs to suit the tastes and customer preferences. For market research surveyed 311 families distributed by sector in the city of Marcabelí applied also an interview was conducted bidders, in order to meet the demand and supply can have the product you want to offer. The potential of 1316 families and 301 effective demand for furniture demand. Also an offer of 144 annual furniture was obtained, having an unmet demand for furniture 157 annually. Micro and Macro Trace is performed based on the determinants of the project such as the market, raw materials, transportation, which allowed the company to locate in the streets Jaime Roldos between September 30 and Serbian Cordova. In the organizational study process flows, organizational and manual functions that allow the proper conduct of the activities of the company are developed. Also conducted a financial study of investment and budgets will be needed to meet the goal of implementing the company, being the investment of $ 23,417.22 where partners bring with 57.30% and the rest requesting a loan to Banco de Fomento $ 10,000 to be repaid in five years. The financial study allows all expenditure to be taken during project implementation deducted as investment should be made to make the project achievable. The financial data could develop the project evaluation thereof that according to 83885.25 VAN and TIR of 47.13% shows that the implementation of this project is feasible. It also realized that the recovery of capital will be within approximately 1 year 11 months and 8 days. In addition to the cost benefit ratio is determined that for every dollar invested 0.80 cents will be obtained. Italso showed thatthe sensitivity of theproject to adecrease in revenuesof 12%, andincrease in costsof 10%will not affect theproject becausethe sensitivityhas a valueof0.996, indicating thatis less than oneandthe project is notsensitive to changes. Then, these technical and financial analysis allow that this feasibility project starts

• Main Author: Gallardo Sánchez, Ronal Emilio (author)
• Format: bachelorThesis
• Language: spa
• Published: 2015
• Subjects: FACTIBILIDAD; COMERCIALIZACIÓN; MUEBLES; HIERRO
• Online Access: http://dspace.unl.edu.ec/jspui/handle/123456789/8204