Plan de Marketing aplicado en la empresa Rey Metal, de la Ciudad de Loja

The present research work has as general objective, to design a Marketing Plan for the company Rey Metal, in the city of Loja. Considering it as an accepted tool, that allows to establish the activities of the organization, and the decision making to achieve a better positioning in the market of the...

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Autor principal: Yanza Saquisares, Yuri Deyne (author)
Format: bachelorThesis
Idioma:spa
Publicat: 2017
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Accés en línia:http://dspace.unl.edu.ec/jspui/handle/123456789/17649
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