Plan Estratégico de Marketing para la Empresa “Tilapias De Oriente” de la Provincia de Zamora Chinchipe, Parroquia Pachicutza, Periodo Abril-Agosto 2020.”
In this research, the environment of the company “Tilapias de Oriente” was analyzed, for this the PESTEC analysis was used, which is reflected in the external factors evaluation matrix, resulting in 2.96 obtaining more opportunities than threats. To measure competitiveness, the analysis of the five...
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| Main Author: | |
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| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2021
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| Subjects: | |
| Online Access: | https://dspace.unl.edu.ec/jspui/handle/123456789/23873 |
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