“PROYECTO DE FACTIBILIDAD PARA LA CREACIÓN DE UNA EMPRESA COMERCIALIZADORA DE SISTEMAS DE PANELES FOTOVOLTAICOS EN EL CANTÓN MACARÁ DE LA PROVINCIA DE LOJA”.

año, 8 meses y 1 día; RBC $0,19 ctvs.; y, Análisis de Sensibilidad con aumento en costos 3 hasta de 9,78% y disminución en ingresos de hasta 8,35%. Concluyendo que, el proyecto es rentable. ABSTRACT The business idea is to save electricity, taking advantage of the use of solar energy in the canton of Macará. The project was carried out by applying the deductive method in the analysis of information on photovoltaic systems; the inductive method interpreting that the study sample represents the families of the Macará canton; and, the statistical method to process, interpret and represent the information collected in tables and graphs in this project. The market study was carried out on a sample of 371 families, to determine the potential demand, which is 3,700 homes; effective demand is 1,793 homes; There is no public or private offer of S.F., the unsatisfied demand is 1,793 homes. The marketing plan determines the components of the photovoltaic system, which are: 4 photovoltaic panels, 1 energy regulator, 2 gel batteries, 1 energy inverter and 1 bidirectional meter; the P.V.P. It is $ 1,500.00, it will be marketed through a physical location in the center of Macará and through a Web portal, and will be promoted by TV / radio and social networks (Facebook and Instagram.). In the technical study, through the flow of the production process of the photovoltaic system, the installed capacity was established, which is 365 units per year with a used capacity of 260 units per year. Its location will be in the center of the Macará canton, and the company will have a distribution of a total area of 100.8 m2. The legal and administrative organizational structure was designed, it will be constituted as a Company in the Collective Name "RODRÍGUEZ Y COMPAÑÍA" and is represented by hierarchical levels through the structural, functional and positional organization charts, which will provide 8 jobs. The financial study determines the investment of the project, which is $ 4 53,832.34, with its respective financial evaluation according to the VAN indicators $ 109,873.23; IRR 64%; PRC 1 year, 8 months and 1 day; RBC $ 0.19 ctvs.; and, Sensitivity Analysis with an increase in costs of up to 9.78% and a decrease in income of up to 8.35%. Concluding that, the project is profitable.

• Yazar: Rodríguez Escaleras, Nixon Alexander (author)
• Materyal Türü: bachelorThesis
• Dil: spa
• Baskı/Yayın Bilgisi: 2021
• Konular: ADMIISTRACIÓN DE EMPRESAS; ENERGÍA ELÉCTRICA; ENERGÍA SOLAR
• Online Erişim: https://dspace.unl.edu.ec/jspui/handle/123456789/23902