Propuesta de un plan estratégico de marketing para la empresa “DISVE”, de la ciudad de Nueva Loja, provincia de Sucumbíos

The present research work, has the overall objective to propose a STRATEGIC MARKETING PLAN for the company "DISVE"; and thus succeed as a quality company in the city of Nueva Loja. To achieve the objectives, administrative knowledge gained during training was used; which allowed for the bu...

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Bibliographic Details
Main Author: Cali Silva, Vicki Mariela (author)
Format: bachelorThesis
Language:spa
Published: 2014
Online Access:http://dspace.unl.edu.ec/jspui/handle/123456789/15849
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