Impacto que generan los macro influencers de la provincia de Loja, en el comportamiento del consumidor local-Estudio aplicado a los estudiantes de la carrera de Administración de Empresas de la Universidad Nacional de Loja.
The present research work has as general objective to know the impact generated by the macro influencers of the province of Loja, in the behavior of the local consumer - case study applied to the students of the Business Administration Career, with the purpose of analyze the incidence generated by i...
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| Autore principale: | |
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| Natura: | bachelorThesis |
| Lingua: | spa |
| Pubblicazione: |
2022
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| Soggetti: | |
| Accesso online: | https://dspace.unl.edu.ec/jspui/handle/123456789/24869 |
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