Incidencia de las redes sociales facebook y twitter en la construcción del pensamiento político de los estudiantes de la carrera de derecho de la Universidad Nacional de Loja, período diciembre 2016 – febrero2017

This research realized a process of search, observation and analysis on the incidence of social networks in the construction of political thought generated in the students of the Law Carrier of National University of Loja, it was considered important to know the effects created by the social networks Facebook and Twitter during the 2017 electoral contest. For this was taken as reference basics concepts of national and international researches, referring about the utility that students give to social networks and their response to political advertising in them. In addition, the level of empowerment in which political movements use social networks, for the presentation of their candidates. The research work was impelled with the application of qualitative, quantitative and quantity-qualitative methods, as a result were use three techniques or tools as the application of surveys, interviews and observation sheets, were used for the collection of information. The surveys were applied to a significant sample of the students of the 8th cycle of the Law carrier, these were the key to the continuity of the investigative work. Through this methodology, it was possible to verify the incidence of social networks in terms of political issues, thus fulfilling one of the main objectives, although it also showed the lack of use of these networks to generate a critical - propositive political culture. From these results a proposal was made that contributes to the strengthening of the political-communicational processes in the youth of Loja

• Autor principal: Salazar Atiencie, Gladiz Antonieta (author)
• Formato: bachelorThesis
• Idioma: spa
• Publicado em: 2017
• Assuntos: PROCESOS COMUNICATIVOS; REDES SOCIALES; FACEBOOK; PENSAMIENTO POLÍTICO
• Acesso em linha: http://dspace.unl.edu.ec/jspui/handle/123456789/19352