Proyecto de factibilidad para la producción y comercialización de abono orgánico en el cantón Pedro Vicente Maldonado de la provincia de Pichincha

In this research project is the general objective: a project feasibility PRODUCTION AND MARKETING OF ORGANIC FERTILIZER IN CANTON PEDRO VICENTE MALDONADO of Pichincha province, and specific objectives: Conduct market research to determine the supply and demand. Make a marketing plan for the product. Carrying out a technical study to determine the installed and used capacity of the company, its size, location and project engineering. Make an organizational study to cover administrative costs. Make a financial study to determine the amount of resources and ensure the financial evaluation through indicators (NPV, IRR PRC, RBC, and sensitivity analysis) in order to establish the project's profitability. Descriptive, deductive, inductive, synthetic, and statistical as well as interview techniques, analytical survey and direct observation: in research methods were used. In the study of unmet market demand is 466,725 kilos of organic fertilizer for the first year design life was determined. The marketing plan highlights the presentation of the product of 50 kg, packed in jute pouches, prices will be in line with the selling market, the square is intended for agriculture. The technical study indicated that the installed capacity of 15,000 bags of 50 kg for the initial year of life of the project and began producing 75% of its capacity installed as capacity utilization for the first year lifespan of the project . The production process describes all the steps and process flow chart notes the times and responsible. The company will have a structural organization formed by partners, a manager, legal adviser, accountant secretary, vendors and operators describing their respective roles in the position to exercise. The legal constitution proposed under the concept of Limited Liability Company. In the economic study it found that the total investment amounts to $196.941.85. With a borrowed capital of 25,000.00. Cash flow was estimated for 10 years, according to net flows VAN was calculated which resulted in $239.406.31, the internal rate of return 33.55%, and the benefit cost $ 1.36 and the recovery time is 1 year 3 months to 29 days. Costs are increased by the sensitivity analysis in 17.55%, which gave 0.99 as sensitivity index elsewhere revenues decreased by 13.00% which gave 0.99. The conclusions product distribution mentioned, techniques that provide the conditions for carrying out the production process, the administrative structure and establishes organizational roles and job profiles, assessment of investment determines the amounts and sources of funding and financial study demonstrates the feasibility of the investment project. The recommendations highlighted attempt to use the best channel marketing, product promotion by the media, properly distribute facilities, establish good plan staff selection.

• Päätekijä: Hurtado Bucheli, Willian Oswaldo (author)
• Aineistotyyppi: bachelorThesis
• Kieli: spa
• Julkaistu: 2016
• Aiheet: ABONO ORGÁNICO
• Linkit: http://dspace.unl.edu.ec/jspui/handle/123456789/12297