PROYECTO DE FACTIBILIDAD PARA LA CREACIÓN DE UNA EMPRESA PROCESADORA Y COMERCIALIZADORA DE HARINA DE ALGARROBA, EN LA CIUDAD DE LOJA

This thesis project entitled "PROJECT FEASIBILITY FOR THE CREATION OF A COMPANY processor and marketer carob flour, IN THE CITY OF LOJA" emerged as a need to leverage existing raw material in our country; in the coastal region, there is a lot of crops with trees, carob for that reason it was proposed as the main objective of this research to make a feasibility study for the creation of a processor and marketer of carob flour in the city of Loja; as alterative to the locals consume a new product that will be launched as the main substitute cereal flour which would provide quality standards. The implementation of a processor and marketer of carob flour in the city of Loja allowed the application of different methods and techniques that research allows the methods used were: inductive method, deductive method thereof that allow the proper development of the investigation. The techniques were applied such as the survey which was applied to consumers and suppliers to know what level of consumption of flour such cereal. In the market study in the city of Loja on a sample survey of 381 families in the city of Loja to demand; and 1,768 stores, health food centers established in the city of Loja (data taken from the municipality of the city of Loja) to do a sample of 308 surveys for the offer was made. Demand surveys were tabulated and analyzed the results and then make the market analysis determining the potential for 47,547 families demand, real demand 13,313 families, 370,707 families effective demand; the offer 6 is of 1,144 pounds a year and the unmet demand is 369,595 which allowed the project to be executed. The installed capacity of the project determines that the company will be able to provide 219,000 pounds and 52,200 pounds capacity utilization flour which 76% was used for the production, the location of the same which will be located in a strategic sector was determined for distribution which will be located in the parish Av valley. Dario Eguiguren. Following an administrative and legal study of the company it is made easier to determine the business group's mission, vision, objectives, constitution, organization and functions manuals.The company will trade under the name "Southern flour." The mission will produce and market carob flour to meet with quality and competitive prices demand of the city of Loja. The project reaches an investment of 55,537.06 and funded with contributions from partners 24436.31 with the percentage of 44% and a loan that will make the National Development Bank 31,100.75 at an interest rate of 10% within 5 years . The financial evaluation shows the following results according to the NPV of this project gives us a positive value of 14727.5 indicating that the investment project is convenient, the IRR is 27% still unsatisfactory value for the project, in cost benefit ratio for this project is obtained for every dollar invested a return of 0.13 cents is obtained, the time it will take to to recover capital investment would be 3 years 4 months 27 days; sensitivity values are less than one therefore does not affect the project changes with the increase in costs is 3.41% and sensitivity analysis decrease in 7 revenues is 3.03% respectively. Showing in economic and financial indicators as well as the material, human resources the implementation of this project is feasible; The conclusions and recommendations so determined, accompanied by the bibliography consulted with their respective annexes. Since this project generate sources of employment and hence the income for families who are directly and indirectly involved in the project.

• Main Author: Sánchez Jiménez, Jofre Vinicio (author)
• Format: bachelorThesis
• Language: spa
• Published: 2016
• Subjects: ADMINISTRACION DE EMPRESAS; PROYECTO FACTIBILIDAD CREACIÓN EMPRESA; PROCESADORA COMERCIALIZADORA HARINA DE; ALGARROBA, CIUDAD DE LOJA
• Online Access: http://dspace.unl.edu.ec/jspui/handle/123456789/10460