La publicidad televisiva en la ciudad de Loja, y su influencia en el comportamiento de compra del consumidor, durante el periodo octubre – diciembre 2013
The research work was part of a descriptive, analytical and explanatory study; concerning: TELEVISION ADVERTISING IN THE LOJA CITY , AND ITS INFLUENCE ON THE BEHAVIOR OF PURCHASE OF CONSUMER FOR THE PERIOD OCTOBER - DECEMBER 2013, which was organized and developed according to the standards of gradu...
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| Autor principal: | |
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| Formato: | bachelorThesis |
| Lenguaje: | spa |
| Publicado: |
2014
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| Materias: | |
| Acceso en línea: | http://dspace.unl.edu.ec/jspui/handle/123456789/15200 |
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