Plan de marketing para la cooperativa de transporte Mixto Pacayacu de la ciudad de Nueva Loja, canton Lago Agrio, provincia de Sucumbios, para el año 2016

The Pacayacu Mixed Transportation Cooperative must adapt to the changes that the market currently requires, in terms of safety, speed, and attention that the user demands when requesting transportation services, this can be achieved by trying to reduce their weaknesses. Reflect in the absence of pub...

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Bibliographic Details
Main Author: Cruz Cevallos, Cira Alexandra (author)
Format: bachelorThesis
Language:spa
Published: 2017
Online Access:http://dspace.unl.edu.ec/jspui/handle/123456789/19372
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