Modelo de gestión de marketing y ventas para fortalecer la competitividad de la empresa "Wasipungo"

The following research was carried out in the company “Wasipungo”, because the company is not competitive in the textile sector compared to its competitors. In this way, it is proposed to carry out a Marketing and Sales Management Model for the strengthening of competitiveness, in addition, it shoul...

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Bibliographic Details
Main Author: Castro, Marlene de los A. (author)
Format: bachelorThesis
Language:spa
Published: 2019
Subjects:
Online Access:http://repositorio.uotavalo.edu.ec/handle/52000/246
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