Modelo de gestión administrativa y comercial para el fortalecimiento de la competitividad de la microempresa "Lenin Sport"

The objective of the research is to design an administrative and commercial model that contributes to improving the competitiveness of the Lennin Sport microenterprise in the city of Cayambe, Pichincha province. From the external situational diagnosis, using the PESTEL matrix: political, economic, s...

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Bibliographic Details
Main Author: Guamán, Anderson I. (author)
Format: bachelorThesis
Language:spa
Published: 2019
Subjects:
Online Access:http://repositorio.uotavalo.edu.ec/handle/52000/232
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