Diseño de un plan de marketing para la empresa de productos lácteos “SIMPORLAC” de la ciudad de Otavalo, con el fin de lograr la mejor estrategia comercial y canales de distribución.

The research on the topic "DESIGN OF A MARKETING PLAN FOR THE DAIRY PRODUCTS COMPANY "SIMPORLAC" OF THE CITY OF OTAVALO, IN ORDER TO ACHIEVE THE BEST COMMERCIAL STRATEGY AND DISTRIBUTION CHANNELS" was developed in the city of Otavalo being the general objective to design a market...

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Bibliographic Details
Main Author: Cevallos, Evelyn G. (author)
Other Authors: Monge, María J. (author)
Format: masterThesis
Language:spa
Published: 2022
Subjects:
Online Access:http://repositorio.uotavalo.edu.ec/handle/52000/651
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