Incidencia en el comportamiento del consumidor a través del uso de la imagen de una entidad deportiva: Caso "Barcelona Sporting Club"

Consumer behavior is related to multiple factors and external impulses that influence the buying process among these factors created the branding for products can be decisive when making decisions by consumers; the present work aims to deepen through field research the relationship between the two v...

Disgrifiad llawn

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Romero Dávila, Evelin Karina (author)
Fformat: bachelorThesis
Iaith:spa
Cyhoeddwyd: 2015
Pynciau:
Mynediad Ar-lein:http://dspace.ups.edu.ec/handle/123456789/10155
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!