Diseño de un plan de marketing para la empresa Tractoecuador Cía. Ltda., dedicada a la comercialización de repuestos para tractores y camiones, ubicada en el sector centro norte de la ciudad de Quito
Every company should implement a marketing plan, the same that achieves specific market objectives by controlling and creating strategies. To TRACTOECUADOR CIA. LTDA., We carried out an analysis of the macro environment and micro environment, with the same results the SWOT was applied at 7 P `s of m...
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| Andre forfattere: | |
| Format: | bachelorThesis |
| Sprog: | spa |
| Udgivet: |
2013
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| Fag: | |
| Online adgang: | http://dspace.ups.edu.ec/handle/123456789/5779 |
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