Diseño de un plan de marketing estratégico para el posicionamiento de marca de calzado Gamos con el objetivo de incrementar su participación en el mercado de la ciudad de Quito.

The present research is directed to footwear Gamos, which focuses on the manufacture of national shoes. This organization has generated several job opportunities over the years, thus improving life quality of the workers and their families. Gamos requires getting a better positioning and increasing...

Fuld beskrivelse

Saved in:
Bibliografiske detaljer
Hovedforfatter: Chimarro Chimarro, Verónica Vanessa (author)
Andre forfattere: Mora Mendoza, Vanessa Elizabeth (author), Rueda Morales, Carina Elizabeth (author)
Format: bachelorThesis
Sprog:spa
Udgivet: 2015
Fag:
Online adgang:http://dspace.ups.edu.ec/handle/123456789/8196
Tags: Tilføj Tag
Ingen Tags, Vær først til at tagge denne postø!