El stop motion como herramienta de lectura crítica del uso de la imagen de los niños en anuncios publicitarios en televisión. (Caso: productos de aseo, cuidado personal y multivitamínicos)
Nowadays, the information and communication technology occupy an important place in the life of individuals and societies. Its evolution and prominence have made possible the birth of the information societies, within which they are framed mass communication and cultural industries. One of the most...
Salvato in:
| Autore principale: | |
|---|---|
| Altri autori: | |
| Natura: | bachelorThesis |
| Lingua: | spa |
| Pubblicazione: |
2014
|
| Soggetti: | |
| Accesso online: | http://dspace.ups.edu.ec/handle/123456789/6524 |
| Tags: |
Aggiungi Tag
Nessun Tag, puoi essere il primo ad aggiungerne!!
|
Aggiungi Tag | Riassunto: | Nowadays, the information and communication technology occupy an important place in the life of individuals and societies. Its evolution and prominence have made possible the birth of the information societies, within which they are framed mass communication and cultural industries. One of the most popular products in the culture industry is the television, a medium where information abounds. This information includes advertisements which are an example of mass communication and are created as an attempt to promote consumption and to reach specific groups such as children and girls. |
|---|