Estudio de factibilidad para la creación de una asociación de pequeños comerciantes dedicada a la importación y distribución de equipos e insumos para el mantenimiento de impresoras en el norte de la ciudad de Quito

The lack of local production of inputs required for the maintenance of printers has determined a highly demanding market of these materials and technological advancement that drives the use of printers with a long life, but the care and maintenance must be made in the equipment, it can bring to this life provide the necessary utility. Has displayed a market that demands inputs and has also been determined that the offer is limited, this is the trigger of this project, whose main principle is to group small suppliers of inputs and maintenance of printers in the city of Quito, in order to minimize intermediaries in the supply chain and allow the import of these commodities is direct, the cost is reduced and accessible for supply and generate higher returns in the marketing of these products to the final consumer. Despite the economic situation the country is going through, hardness to maintain a currency that prevents the country to have a monetary policy and the establishment by the government of commercial safeguards for imports, you can see that the market has a demand safeguards which can withstand impact necessarily goes to the final consumer, the proof is the results of the financial study, where indicators such as VAN and TIR are quite tentative and reflect a sustainable viability for the project.

• 1. autor: Suárez Ludeña, María Cristina (author)
• Kolejni autorzy: Barros Cevallos, Ana Karina (author)
• Format: bachelorThesis
• Język: spa
• Wydane: 2015
• Hasła przedmiotowe: ADMINISTRACIÓN DE EMPRESAS; ASOCIACIONES DE COMERCIANTES; COMERCIO EXTERIOR; ANÁLISIS DE MERCADEO
• Dostęp online: http://dspace.ups.edu.ec/handle/123456789/9649