Estrategias de branding de producto para la comercialización de productos agroecológicos de la organización de Productores Agroecológicos y de Comercialización Asociativa de Tungurahua (PACAT)
This project addresses the problem of the marketing of agroecological products of the organization of Agroecological Producers and Associative Marketing of Tungurahua (PACAT) in the city of Ambato, evidenced in the lack of positioning and effective communication of its differentiating values. In ord...
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| Format: | bachelorThesis |
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2025
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| Online Access: | https://repositorio.uta.edu.ec/handle/123456789/44139 |
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