La influencia del Diseño Editorial en la Comunicación Familiar de los Estudiantes de la U. E. César Augusto Salazar Chávez

Family communication plays an important role in the personal and emotional development of adolescents and these guides represent a unique resource that combines design, pedagogy and digital culture, providing an innovative approach to address the challenges of family communication. Their application has the potential to have a significant impact on the emotional and social development of adolescents, while creating an inclusive and enriching space for the whole family. Each editorial volume achieves a different objective: the first provides essential knowledge about family communication, the second encourages introspection and selfevaluation, and the third offers useful exercises aimed at improving coexistence. The A5 format serves as the basis for the editorial design, which features a modular layout for easy reading and interactive use. In addition, it incorporates digital components such as QR codes to enhance the user experience, along with representative drawings and memes tailored to appeal to teenagers. All the information gathered for the development of the project is based on a mixed approach that through interviews and surveys to experts on the subject, it was possible to analyze and elaborate each of these volumes. In addition to providing information, this project aims to promote empathy and discourse within the family, which is crucial for the emotional and social well-being of adolescents.

• Main Author: Unkuch Kaekat, Jessica Paola (author)
• Format: bachelorThesis
• Published: 2025
• Subjects: COMUNICACIÓN FAMILIAR; DISEÑO EDITORIAL; ACTIVIDADES INTERACTIVAS; PSICOPEDAGOGÍA; ILUSTRACIÓN.
• Online Access: https://repositorio.uta.edu.ec/handle/123456789/43974