Análisis de la estrategia comunicacional de la campaña “Mamá 4x4” de la marca pompis Ecuador, 2018
When talking about communication and advertising campaign strategies, it is clear that they will encounter a set of components generated with the purpose of spreading a brand, more precisely a product or a service. It is considered that for the event to be considered a campaign it is necessary that...
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| Autor principal: | |
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| Format: | bachelorThesis |
| Idioma: | spa |
| Publicat: |
2019
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| Matèries: | |
| Accés en línia: | http://dspace.utb.edu.ec/handle/49000/6755 |
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