Gestión administrativa de la Empresa Sandoya - Fármacos y Medicinas Sanfarmedi S.A.

The realization of the present case study that is based on the Administrative Management of the Sandoya Company - Fármacos y Medicinas SANFARMEDI S.A., which focused on the fulfillment of the objective that was to analyze the internal processes of the company with the purpose of improve drug marketi...

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Päätekijä: Veloz Avilez, Enrique Alfredo (author)
Aineistotyyppi: bachelorThesis
Julkaistu: 2023
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Linkit:http://dspace.utb.edu.ec/handle/49000/14141
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author Veloz Avilez, Enrique Alfredo
author_facet Veloz Avilez, Enrique Alfredo
author_role author
collection Repositorio Universidad Técnica de Babahoyo
dc.contributor.none.fl_str_mv Touma Faytong, Mario Alberto
dc.creator.none.fl_str_mv Veloz Avilez, Enrique Alfredo
dc.date.none.fl_str_mv 2023-05-31T17:50:37Z
2023-05-31T17:50:37Z
2023
dc.format.none.fl_str_mv 42 p.
application/pdf
dc.identifier.none.fl_str_mv http://dspace.utb.edu.ec/handle/49000/14141
dc.language.none.fl_str_mv es
dc.publisher.none.fl_str_mv Babahoyo: UTB-FAFI. 2023
dc.rights.none.fl_str_mv Atribución-NoComercial-SinDerivadas 3.0 Ecuador
http://creativecommons.org/licenses/by-nc-nd/3.0/ec/
info:eu-repo/semantics/openAccess
dc.source.none.fl_str_mv reponame:Repositorio Universidad Técnica de Babahoyo
instname:Universidad Técnica de Babahoyo
instacron:UTB
dc.subject.none.fl_str_mv Gestión
Administrativa
Comercialización
Objetivos
dc.title.none.fl_str_mv Gestión administrativa de la Empresa Sandoya - Fármacos y Medicinas Sanfarmedi S.A.
dc.type.none.fl_str_mv info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/bachelorThesis
description The realization of the present case study that is based on the Administrative Management of the Sandoya Company - Fármacos y Medicinas SANFARMEDI S.A., which focused on the fulfillment of the objective that was to analyze the internal processes of the company with the purpose of improve drug marketing and customer service. Taking into consideration that shortcomings were identified in relation to consumers, work plans and work performance of the organization's collaborators. Therefore, it has been very important to have analyzed SANFARMEDI S.A. administrative management processes, in order to determine the factors that have influenced the failure to achieve organizational objectives, leading to a decrease in sales revenue as well as a decrease in customer service. affected by an imbalance in the fundamental areas of the company. Therefore, this has led the business to decrease its competitive level in the local Babahoyense market.
eu_rights_str_mv openAccess
format bachelorThesis
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institution UTB
instname_str Universidad Técnica de Babahoyo
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network_acronym_str UTB
network_name_str Repositorio Universidad Técnica de Babahoyo
oai_identifier_str oai:dspace.utb.edu.ec:49000/14141
publishDate 2023
publisher.none.fl_str_mv Babahoyo: UTB-FAFI. 2023
reponame_str Repositorio Universidad Técnica de Babahoyo
repository.mail.fl_str_mv .
repository.name.fl_str_mv Repositorio Universidad Técnica de Babahoyo - Universidad Técnica de Babahoyo
repository_id_str 0
rights_invalid_str_mv Atribución-NoComercial-SinDerivadas 3.0 Ecuador
http://creativecommons.org/licenses/by-nc-nd/3.0/ec/
spelling Gestión administrativa de la Empresa Sandoya - Fármacos y Medicinas Sanfarmedi S.A.Veloz Avilez, Enrique AlfredoGestiónAdministrativaComercializaciónObjetivosThe realization of the present case study that is based on the Administrative Management of the Sandoya Company - Fármacos y Medicinas SANFARMEDI S.A., which focused on the fulfillment of the objective that was to analyze the internal processes of the company with the purpose of improve drug marketing and customer service. Taking into consideration that shortcomings were identified in relation to consumers, work plans and work performance of the organization's collaborators. Therefore, it has been very important to have analyzed SANFARMEDI S.A. administrative management processes, in order to determine the factors that have influenced the failure to achieve organizational objectives, leading to a decrease in sales revenue as well as a decrease in customer service. affected by an imbalance in the fundamental areas of the company. Therefore, this has led the business to decrease its competitive level in the local Babahoyense market.The realization of the present case study that is based on the Administrative Management of the Sandoya Company - Fármacos y Medicinas SANFARMEDI S.A., which focused on the fulfillment of the objective that was to analyze the internal processes of the company with the purpose of improve drug marketing and customer service. Taking into consideration that shortcomings were identified in relation to consumers, work plans and work performance of the organization's collaborators. Therefore, it has been very important to have analyzed SANFARMEDI S.A. administrative management processes, in order to determine the factors that have influenced the failure to achieve organizational objectives, leading to a decrease in sales revenue as well as a decrease in customer service. affected by an imbalance in the fundamental areas of the company. Therefore, this has led the business to decrease its competitive level in the local Babahoyense market.La realización del presente caso de estudio que se encuentra basado en la Gestión Administrativa de la Empresa Sandoya - Fármacos y Medicinas SANFARMEDI S.A., la cual se enfocó en el cumplimiento del objetivo que se trataba en analizar los procesos internos de la empresa con la finalidad de mejorar la comercialización de medicamentos y la atención al cliente. Teniendo en consideración, que se identificaron falencias en relación a los consumidores, planes de trabajos y desempeño laboral de los colaboradores de la organización. Por lo tanto, ha sido muy relevante haber analizado los procesos de gestión administrativa de SANFARMEDI S.A., para poder determinar los factores que han influido para no alcanzar los objetivos organizacionales, conllevando a que los ingresos por ventas disminuyan como también que el servicio al cliente se vea afectado por un desequilibrio en las áreas fundamentales de la empresa. Por lo cual, esto ha conllevado a que el negocio disminuya su nivel competitivo en el mercado local babahoyense.Babahoyo: UTB-FAFI. 2023Touma Faytong, Mario Alberto2023-05-31T17:50:37Z2023-05-31T17:50:37Z2023info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/bachelorThesis42 p.application/pdfhttp://dspace.utb.edu.ec/handle/49000/14141esAtribución-NoComercial-SinDerivadas 3.0 Ecuadorhttp://creativecommons.org/licenses/by-nc-nd/3.0/ec/info:eu-repo/semantics/openAccessreponame:Repositorio Universidad Técnica de Babahoyoinstname:Universidad Técnica de Babahoyoinstacron:UTB2023-06-01T08:01:27Zoai:dspace.utb.edu.ec:49000/14141Institucionalhttp://dspace.utb.edu.ec/Universidad públicahttps://utb.edu.ec/http://dspace.utb.edu.ec/oai.Ecuador...opendoar:02026-03-07T22:20:15.022877Repositorio Universidad Técnica de Babahoyo - Universidad Técnica de Babahoyotrue
spellingShingle Gestión administrativa de la Empresa Sandoya - Fármacos y Medicinas Sanfarmedi S.A.
Veloz Avilez, Enrique Alfredo
Gestión
Administrativa
Comercialización
Objetivos
status_str publishedVersion
title Gestión administrativa de la Empresa Sandoya - Fármacos y Medicinas Sanfarmedi S.A.
title_full Gestión administrativa de la Empresa Sandoya - Fármacos y Medicinas Sanfarmedi S.A.
title_fullStr Gestión administrativa de la Empresa Sandoya - Fármacos y Medicinas Sanfarmedi S.A.
title_full_unstemmed Gestión administrativa de la Empresa Sandoya - Fármacos y Medicinas Sanfarmedi S.A.
title_short Gestión administrativa de la Empresa Sandoya - Fármacos y Medicinas Sanfarmedi S.A.
title_sort Gestión administrativa de la Empresa Sandoya - Fármacos y Medicinas Sanfarmedi S.A.
topic Gestión
Administrativa
Comercialización
Objetivos
url http://dspace.utb.edu.ec/handle/49000/14141