Estrategias de marketing en la empresa gráfica Publivisión de la ciudad de Babahoyo periodo 2021.

In the present research work, the ideas of digital marketing are developed as a strategy applied to the graphic company publivision, which presents a deficit in attracting clients and low advertising potential, due to this, various theories of authors were investigated to interfere in the world. of...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Delgado Rivera, Carmen Susana (author)
التنسيق: bachelorThesis
منشور في: 2022
الموضوعات:
الوصول للمادة أونلاين:http://dspace.utb.edu.ec/handle/49000/12463
الوسوم: إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
الوصف
الملخص:In the present research work, the ideas of digital marketing are developed as a strategy applied to the graphic company publivision, which presents a deficit in attracting clients and low advertising potential, due to this, various theories of authors were investigated to interfere in the world. of marketing and knowing the appropriate strategy for this company, which through a survey shows that the best strategy is marketing through networks which will enhance and position the graphic company publivision located in the city of Babahoyo.