Medio de comunicación digital aldia.com.ec y su impacto en el ámbito cultural en los estudiantes del tercer semestre de la carrera de Comunicación Social de la Universidad Técnica de Babahoyo extensión Quevedo

Today's digital media are the most visited and used by most people who, with the arrival of the new digital era, were well received and humanity was able to adapt normally to these changes. This research work aims to develop a training workshop aimed at professionals working in the media Aldia.com.ec so they can disseminate cultural content in their environment that will impact and help society and third semester students of the career of Social Conmination of the Technical University of Babahoyo, Quevedo Extension to acquire more knowledge about everything that corresponds to culture. For the elaboration of the research work several investigative methods were used; A questionnaire of questions was developed to be able to carry out the respective surveys to the students of the third semester of the career of Social Communication of the Technical University of Babahoyo, Quevedo Extension and to be able to obtain the results that later were reflected in the statistical graphs, these methods helped to obtain the validity of the problem It was concluded that the proposal of the training workshop for professionals working in the digital media is of great importance so that they obtain knowledge about cultural content and can broadcast it in their medium.

• Glavni autor: Sellan Anchundia, Lisseth Estefania (author)
• Format: bachelorThesis
• Jezik: spa
• Izdano: 2018
• Teme: Medios digitales; Impacto; Contenido cultural; Capacitación
• Online pristup: http://dspace.utb.edu.ec/handle/49000/5467