Rotación de la marca FAG en la empresa Casa Del Rulimán s.a. ubicada en la ciudad de Guayaquil periodo 2021.

The execution and analysis of this case study is based on the rotation of the FAG brand in the company CASA DEL RULIMAN S.A. located in the city of GUAYAQUIL period 2021, based on the objective that tries to analyze the procedures that have been carried out around the brand and its inventory, allowing the identification of shortcomings and inefficiencies in the exit and entry of merchandise, as well as in the traceability of these products, an economic crisis that has led to a rise in the prices of these automotive items, this has been the result of the effects of poor storage management, administrative and commercial strategies, and the inventoried system. Through the theoretical foundation, the key and important factors can be made known so that the rotation of the FAG brand that the Casa del Rulimán markets has a perspective and basis for the analyses, evaluations and corrections that must be applied, with the purpose of improving its procedures and therefore the income from sales of this type of items that this brand encompasses, for which, there is evidence and corroboration of what is established, studied and analyzed in which the interviews and surveys have yielded data that give veracity of what has been raised, fulfilling the realization of the study objectives, which allowed obtaining this relevant and fundamental information for the company.

• Autor principal: Cedeño Cedeño, Jean Carlos (author)
• Format: bachelorThesis
• Publicat: 2022
• Matèries: Rotación; Inventario; Almacenamiento; Estrategias; Falencias; Trazabilidad; Ingresos; Mejoramiento
• Accés en línia: http://dspace.utb.edu.ec/handle/49000/12974