Medios televisivos y el tratamiento de temas de la calidad de vida para adultos mayores, cantón Ventanas, Provincia de Los Ríos

The present practical work to obtain the title of Bachelor of Social Communication, entitled TELEVISION MEDIA AND THE TREATMENT OF ISSUES OF QUALITY OF LIFE FOR OLDER ADULTS, CANTÓN VENTANAS, PROVINCE OF LOS RÍOS, had as a general objective to study what is the influence of the media on the quality of life of the citizens of the Ventanas canton, Los Ríos province, for this a quantitative field study was designed, which found the use of inductive and deductive methods, as well as the application of the survey technique to a sample of adults over 83 who live in the canton, for this a questionnaire with the Lickert scale was designed, the same one that contained, important issues on the two study variables in order to determine the incidence of the media in addressing issues related to the quality of life of the elderly, within the main results it was determined that the 100% of those surveyed believed that these issues are not addressed in their entirety, that is why they spend their time watching television in various programs. On the other hand, 100% of them thought that despite the omission of these topics, they feel influenced by television and that their lifestyles are changing from routine and exercise to a sedentary life.

• Autor principal: Fuentes Ponce, Carlos (author)
• Format: bachelorThesis
• Publicat: 2021
• Matèries: Televisión; Adulto mayor; Sedentarismo
• Accés en línia: http://dspace.utb.edu.ec/handle/49000/9837