PLAN ESTRATÉGICO DE MARKETING PARA PROMOCIONAR EL TURISMO SOSTENIBLE EN LA FINCA ZAMORA, CANTÓN BUENA FE, PROVINCIA DE LOS RÍOS
The present research work was carried out in the Buena Fe Canton, Los Ríos Province in order to analyze how sustainable tourism influences Finca Zamora, this research has as its main objective to promote sustainable tourism through a strategic marketing plan. using different techniques and methods,...
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| Format: | bachelorThesis |
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2022
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| Accés en línia: | http://dspace.utb.edu.ec/handle/49000/13562 |
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