Diseño de un plan de marketing a través de un proceso logístico para mejora de las ventas en la empresa marcimex de la ciudad de Babahoyo

This thesis is the design of a marketing plan through a logistic process for improved sales in the company Marcimex Babahoyo city. Through strategies to achieve improved sales and therefore the growth of it. What is intended is to achieve high performance in sales, which surveys to customers in orde...

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Dettagli Bibliografici
Autore principale: Arévalo Sánchez, Ángela Tatiana (author)
Altri autori: Vera Díaz, Katherine Stefanía (author)
Natura: bachelorThesis
Lingua:spa
Pubblicazione: 2014
Soggetti:
Accesso online:http://dspace.utb.edu.ec/handle/49000/654
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