Diseño de un plan de marketing a través de un proceso logístico para mejora de las ventas en la empresa marcimex de la ciudad de Babahoyo

This thesis is the design of a marketing plan through a logistic process for improved sales in the company Marcimex Babahoyo city. Through strategies to achieve improved sales and therefore the growth of it. What is intended is to achieve high performance in sales, which surveys to customers in orde...

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Bibliografiska uppgifter
Huvudupphovsman: Arévalo Sánchez, Ángela Tatiana (author)
Övriga upphovsmän: Vera Díaz, Katherine Stefanía (author)
Materialtyp: bachelorThesis
Språk:spa
Publicerad: 2014
Ämnen:
Länkar:http://dspace.utb.edu.ec/handle/49000/654
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