Diseño de la planeación estratégica para la empresa merphy del cantón Urdaneta Provincia de Los Rios
In this work we applied the concepts of strategic planning in the company Merphy which arises with the intention to grow. Strategic planning is a management tool to help analyze the present of the organization as a micro environment (weaknesses and strengths) and macro (opportunities and threats), s...
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| Format: | bachelorThesis |
| Language: | spa |
| Published: |
2011
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| Online Access: | http://dspace.utb.edu.ec/handle/49000/77 |
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