Estrategias de marketing del comercial Guamán del cantón Vinces

This project focuses on the development of marketing strategies to improve sales and customer loyalty of Comercial Guamán in the Vinces canton. The first part considers the description of the problem that has to be overcome in order to be competitive, taking into account its development. The second...

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Bibliographic Details
Main Author: Soto Franco, Maritza Cecibel (author)
Format: bachelorThesis
Published: 2022
Subjects:
Online Access:http://dspace.utb.edu.ec/handle/49000/11811
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