Atención al cliente en la Empresa Agribba S.A de la ciudad de Ventanas, periodo 2022.

The present study deals with customer service in the company AGRIBBA S.A in the city of Ventanas, it was carried out with the purpose of identifying whether the service used was appropriate and to know customer satisfaction. The existing problems were detailed regarding the quality of the products and the service they offer and as an objective the service process was analyzed, in order to identify the causes of the impact on sales, the method used was qualitative in which describes the procedure carried out in the customer service area of the organization. The techniques and instruments used were surveys and interviews to identify the factors that affect the moment of serving the client, for which at the precise moment that the client survey was carried out it was possible to determine that it is not carried out appropriately. , therefore it was concluded that the attention provided is regular, therefore effective sales strategies were suggested allowing it to have a competitive advantage in the market.

• Үндсэн зохиолч: Peña Peña, Mayra Jacqueline (author)
• Формат: bachelorThesis
• Хэвлэсэн: 2023
• Нөхцлүүд: Calidad; Empresa; Ventas; Fidelización
• Онлайн хандалт: http://dspace.utb.edu.ec/handle/49000/14733