Guianza turística su influencia en las travesía fluviales ofertadas en la ruta del rio, año 2022

The following research project aims to analyze and expose the influence that the tourist guide has on the river tours offered in the Ruta del Rio del Canton Quevedo, Province of Los Rios, as well as people and entities specialized in the subject of study and the public and private environment from the services offered. The River Route is currently well received by the inhabitants and tourists who visit the area because thanks to a new project that was implemented in the study site, the construction of establishments and enterprises that offer recreational and fun spaces for adults and children has increased. There are also activities that are carried out on the Quevedo River, such as boats that give you a tour of the river crossings and offer guidance by experts who work in the sector. In addition, there are also jet ski races that are presented in the subject of study. While it is true that in order to exploit the potential of the tourism sector, the demand and supply of the destination must be analyzed. To offer a good service, it is necessary to focus on the needs of the user and offer originality in the service, quality, safety and a price within everyone's pocket in order to create a desire and project a good image of the sector studied.

• Egile nagusia: Aguirre Cagua, Jenniffer Saray (author)
• Formatua: bachelorThesis
• Argitaratua: 2022
• Gaiak: Guianza turística; Ruta del Rio; Travesias fluviales; Servicio
• Sarrera elektronikoa: http://dspace.utb.edu.ec/handle/49000/12237