Análisis de contenido audiovisual en redes sociales: Caso Universidad Técnica de Babahoyo

At present, audiovisual production is a topic of great interest, as it is a medium that allows reaching a target audience more directly, through the use of different social applications. The development of this case study aims to analyze the different audiovisual content on the Facebook social netwo...

• Autore principale: Palma Vásquez, Ángel Jesús (author)
• Natura: bachelorThesis
• Pubblicazione: 2022
• Soggetti: Producción audiovisual; Facebook; Método cualitativo; Focus Group
• Accesso online: http://dspace.utb.edu.ec/handle/49000/12492