Análisis de competitividad de los medios de comunicación digital en el cantón Vinces

The overview of this case study is the analysis of digital media competition, the advantages and disadvantages obtained through it. Through the qualitative method, and the observation sheet, both positive and negative results were obtained in a certain way. The overall objective is to determine the...

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Bibliografiske detaljer
Hovedforfatter: Garces Bustamante, Yuri Yamilex (author)
Format: bachelorThesis
Udgivet: 2022
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Online adgang:http://dspace.utb.edu.ec/handle/49000/11798
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Beskrivelse
Summary:The overview of this case study is the analysis of digital media competition, the advantages and disadvantages obtained through it. Through the qualitative method, and the observation sheet, both positive and negative results were obtained in a certain way. The overall objective is to determine the competitiveness of digital media in the canton of Vinces, and what advantages or disadvantages are obtained. It should be noted that we worked with five very important digital media, which will be mentioned below: Charlyn Tv, El Editor, Camaleón Tv, Semanario la Noticia and Rival television. The analysis oriented us to realize the high level of competition that occurs as such, it should be emphasized that the journalistic, ethical and professional reasoning, is evidenced at the time that the digital media publishing information.