Análisis de las publicaciones de la fanpage El Universo y su impacto en la sociedad, período marzo – mayo 2020

This research addressed the issue of the impact of the publications of the Fanpage El Uninverso on society, due to the fact that it has a large number of followers, who in turn share a lot of content on their profiles. The objective of this case study was to analyze and determine how the spread of f...

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Manylion Llyfryddiaeth
Prif Awdur: Nuñez Garcia, Juana Melissa (author)
Fformat: bachelorThesis
Cyhoeddwyd: 2020
Pynciau:
Mynediad Ar-lein:http://dspace.utb.edu.ec/handle/49000/8847
Tagiau: Ychwanegu Tag
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author Nuñez Garcia, Juana Melissa
author_facet Nuñez Garcia, Juana Melissa
author_role author
collection Repositorio Universidad Técnica de Babahoyo
dc.contributor.none.fl_str_mv Salamea Limones, Victoria
dc.creator.none.fl_str_mv Nuñez Garcia, Juana Melissa
dc.date.none.fl_str_mv 2020-10-16T19:23:57Z
2020-10-16T19:23:57Z
2020
dc.format.none.fl_str_mv 34 p.
application/pdf
dc.identifier.none.fl_str_mv http://dspace.utb.edu.ec/handle/49000/8847
dc.language.none.fl_str_mv es
dc.publisher.none.fl_str_mv BABAHOYO: UTB, 2020
dc.rights.none.fl_str_mv Atribución-NoComercial-SinDerivadas 3.0 Ecuador
http://creativecommons.org/licenses/by-nc-nd/3.0/ec/
info:eu-repo/semantics/openAccess
dc.source.none.fl_str_mv reponame:Repositorio Universidad Técnica de Babahoyo
instname:Universidad Técnica de Babahoyo
instacron:UTB
dc.subject.none.fl_str_mv El Uninverso
Fan Page
Comentarios
Like
dc.title.none.fl_str_mv Análisis de las publicaciones de la fanpage El Universo y su impacto en la sociedad, período marzo – mayo 2020
dc.type.none.fl_str_mv info:eu-repo/semantics/publishedVersion
info:eu-repo/semantics/bachelorThesis
description This research addressed the issue of the impact of the publications of the Fanpage El Uninverso on society, due to the fact that it has a large number of followers, who in turn share a lot of content on their profiles. The objective of this case study was to analyze and determine how the spread of false news occurs and the consequences it has on society during the March - May 2020 period of that page. For theoretical support, information on the topic of interest was investigated in bibliographic sources. The proposed methodology was the qualitative approach, which was carried out by observing the content; as are the details of the news, participation and user comments. With the socio-critical method it has been resolved that El Uninverso is the parallel reality of the national newspaper El Universo, the structure of the fanpage is similar and they do not keep a very distant relationship, also with respect to the colors and elements of image and text composition They are similar, but the logo they use in their publications is visibly upside down from that of the newspaper. In this way it is determined that the impact it has is that many come to believe the false news that is disseminated, confusing consumers, and in turn giving a bad image to the real and original press medium.
eu_rights_str_mv openAccess
format bachelorThesis
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instacron_str UTB
institution UTB
instname_str Universidad Técnica de Babahoyo
language_invalid_str_mv es
network_acronym_str UTB
network_name_str Repositorio Universidad Técnica de Babahoyo
oai_identifier_str oai:dspace.utb.edu.ec:49000/8847
publishDate 2020
publisher.none.fl_str_mv BABAHOYO: UTB, 2020
reponame_str Repositorio Universidad Técnica de Babahoyo
repository.mail.fl_str_mv .
repository.name.fl_str_mv Repositorio Universidad Técnica de Babahoyo - Universidad Técnica de Babahoyo
repository_id_str 0
rights_invalid_str_mv Atribución-NoComercial-SinDerivadas 3.0 Ecuador
http://creativecommons.org/licenses/by-nc-nd/3.0/ec/
spelling Análisis de las publicaciones de la fanpage El Universo y su impacto en la sociedad, período marzo – mayo 2020Nuñez Garcia, Juana MelissaEl UninversoFan PageComentariosLikeThis research addressed the issue of the impact of the publications of the Fanpage El Uninverso on society, due to the fact that it has a large number of followers, who in turn share a lot of content on their profiles. The objective of this case study was to analyze and determine how the spread of false news occurs and the consequences it has on society during the March - May 2020 period of that page. For theoretical support, information on the topic of interest was investigated in bibliographic sources. The proposed methodology was the qualitative approach, which was carried out by observing the content; as are the details of the news, participation and user comments. With the socio-critical method it has been resolved that El Uninverso is the parallel reality of the national newspaper El Universo, the structure of the fanpage is similar and they do not keep a very distant relationship, also with respect to the colors and elements of image and text composition They are similar, but the logo they use in their publications is visibly upside down from that of the newspaper. In this way it is determined that the impact it has is that many come to believe the false news that is disseminated, confusing consumers, and in turn giving a bad image to the real and original press medium.This research addressed the issue of the impact of the publications of the Fanpage El Uninverso on society, due to the fact that it has a large number of followers, who in turn share a lot of content on their profiles. The objective of this case study was to analyze and determine how the spread of false news occurs and the consequences it has on society during the March - May 2020 period of that page. For theoretical support, information on the topic of interest was investigated in bibliographic sources. The proposed methodology was the qualitative approach, which was carried out by observing the content; as are the details of the news, participation and user comments. With the socio-critical method it has been resolved that El Uninverso is the parallel reality of the national newspaper El Universo, the structure of the fanpage is similar and they do not keep a very distant relationship, also with respect to the colors and elements of image and text composition They are similar, but the logo they use in their publications is visibly upside down from that of the newspaper. In this way it is determined that the impact it has is that many come to believe the false news that is disseminated, confusing consumers, and in turn giving a bad image to the real and original press medium.Esta investigación abordó el tema del impacto de las publicaciones de la Fanpage El Uninverso en la sociedad, debido a que posee un gran número de seguidores, que a su vez comparten muchos contenidos en sus perfiles. El objetivo de este estudio de caso fue analizar y determinar el impacto que ha tenido El Uninverso en la sociedad en el periodo marzo a mayo del año 2020. Para los sustentos teóricos se investigó información del tema de interés en fuentes bibliográficas. La metodología planteada fue el enfoque cualitativo, que se llevó a cabo mediante la observación del contenido; como son los detalles de las noticias, la participación y comentarios de los usuarios. Con el método socio-critico se ha resuelto que El Uninverso es la realidad paralela del diario nacional El Universo, la estructura de la fanpage es similar y no guardan una relación muy distante, asimismo respecto a los colores y elementos de composición de imagen y texto son parecidos, pero el logotipo que utilizan en sus publicaciones está visiblemente al revés al del diario. De este modo se determina que el impacto que tiene, es que muchos llegan a creer las noticias falsas que se difunden, confundiendo a los consumidores, y a su vez dando mala imagen al medio de prensa real y original.BABAHOYO: UTB, 2020Salamea Limones, Victoria2020-10-16T19:23:57Z2020-10-16T19:23:57Z2020info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/bachelorThesis34 p.application/pdfhttp://dspace.utb.edu.ec/handle/49000/8847esAtribución-NoComercial-SinDerivadas 3.0 Ecuadorhttp://creativecommons.org/licenses/by-nc-nd/3.0/ec/info:eu-repo/semantics/openAccessreponame:Repositorio Universidad Técnica de Babahoyoinstname:Universidad Técnica de Babahoyoinstacron:UTB2022-02-08T08:09:22Zoai:dspace.utb.edu.ec:49000/8847Institucionalhttp://dspace.utb.edu.ec/Universidad públicahttps://utb.edu.ec/http://dspace.utb.edu.ec/oai.Ecuador...opendoar:02026-04-25T22:20:23.574441Repositorio Universidad Técnica de Babahoyo - Universidad Técnica de Babahoyotrue
spellingShingle Análisis de las publicaciones de la fanpage El Universo y su impacto en la sociedad, período marzo – mayo 2020
Nuñez Garcia, Juana Melissa
El Uninverso
Fan Page
Comentarios
Like
status_str publishedVersion
title Análisis de las publicaciones de la fanpage El Universo y su impacto en la sociedad, período marzo – mayo 2020
title_full Análisis de las publicaciones de la fanpage El Universo y su impacto en la sociedad, período marzo – mayo 2020
title_fullStr Análisis de las publicaciones de la fanpage El Universo y su impacto en la sociedad, período marzo – mayo 2020
title_full_unstemmed Análisis de las publicaciones de la fanpage El Universo y su impacto en la sociedad, período marzo – mayo 2020
title_short Análisis de las publicaciones de la fanpage El Universo y su impacto en la sociedad, período marzo – mayo 2020
title_sort Análisis de las publicaciones de la fanpage El Universo y su impacto en la sociedad, período marzo – mayo 2020
topic El Uninverso
Fan Page
Comentarios
Like
url http://dspace.utb.edu.ec/handle/49000/8847