Periodismo amarillista y sensacionalista análisis en medios digitales. Plataforma Digital Facebook

This research work was based on the analysis of digital media and how they use the yellow and sensationalism through the digital platforms Facebook and Twitter to capture the attention of users when reporting and communicating the news. With the advent of the Internet, new technologies revolutionized journalism. The three communication giants migrated to the digital era and to keep cybernauts in touch, social networks are used as influential media where informative, entertaining and opinionated content is uploaded. Both networks are catalogued as the platforms with the greatest acceptance and active users, being nowadays a connection bridge for information. The techniques used in this research were through the observation of publications and audio-visual content on both platforms, studying the networks of Diario Extra, which uses a popular language, thus attracting the attention of its readers for its headlines with a unique journalistic style, which has tendencies towards yellow journalism and red chronicle; in addition to the interview with the journalist Marlon Goya, owner of the digital space Jujan móvil, a digital newspaper of the city of Jujan.

• Auteur principal: Almeida Crespo, Lissete Evelin (author)
• Format: bachelorThesis
• Publié: 2021
• Sujets: Medios digitales; Periodismo amarillista; Sensacionalismo; Facebook y Twitter
• Accès en ligne: http://dspace.utb.edu.ec/handle/49000/9792