Atención al cliente y su incidencia en la satisfacción del usuario de la empresa Megadatos-Ecuanet sucursal Babahoyo, periodo 2023.
The research will be carried out in the company Megadatos-Ecuanet, Babahoyo branch, taking into account that its service is at the level of the Province of Los Ríos. The main objective of the research is an analysis to establish the impact of the customer service process on the satisfaction of its u...
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| Format: | bachelorThesis |
| Publicat: |
2025
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| Accés en línia: | http://dspace.utb.edu.ec/handle/49000/17965 |
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| Sumari: | The research will be carried out in the company Megadatos-Ecuanet, Babahoyo branch, taking into account that its service is at the level of the Province of Los Ríos. The main objective of the research is an analysis to establish the impact of the customer service process on the satisfaction of its users. The methodological structure of this research is descriptive and with mixed research components to obtain qualitative and quantitative information, which together will allow appropriate conclusions to be established and allow the company to identify critical points of customer service and make decisions based on the recommendations generated. This research project is directly related to the research guidelines established for the School of Administration, Commerce Degree, and considers the research line: Financial, administrative, tax, audit and control management, as well as the research subline: Administrative and financial management. The project is linked to the pre-professional internship project: Comprehensive development of skills for the management of administrative, financial and service processes in public and private environments. |
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