Gestión Publicitaria en el comercial Yahveh del Cantón Babahoyo Provincia de Los Ríos, período 2023 - 2024.

Comercial Yahveh Jireh, located in Babahoyo, faces significant challenges in its digital marketing management due to the absence of a specific department and lack of training in this area, resulting in limited visibility and sporadic, poorly directed campaigns. This study aims to diagnose the intern...

• Hovedforfatter: Guerrero Bajaña, Luisana Katherine (author)
• Format: bachelorThesis
• Udgivet: 2024
• Fag: Gestión; Publicidad; Estrategias; Marketing; Digital; Comercio
• Online adgang: http://dspace.utb.edu.ec/handle/49000/17354