Estrategias de marketing digital y su incidencia en la captación de clientes en el Hotel Gran Daniel en la ciudad de Babahoyo en el año 2023.
In a globalized environment, the Ecuadorian hotel industry faces the growing need to adopt effective digital marketing strategies to maintain competitiveness in the market. This study focuses on Hotel Gran Daniel in Babahoyo and its challenge to stand out and retain customers in a highly competitive...
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| Natura: | bachelorThesis |
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2024
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| Accesso online: | http://dspace.utb.edu.ec/handle/49000/15728 |
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