Análisis de la campaña publicitaria navideña Balenciaga 2022

Marketing and advertising campaigns are presented as a way to increase sales or the image of a brand, in this work was examined the Balenciaga Christmas campaign 2022. Throughout this work, the topics of marketing, viral marketing, the different applications of digital marketing and tools such as st...

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Dettagli Bibliografici
Autore principale: Carpio Caballero, Odalys Yolanda (author)
Natura: bachelorThesis
Pubblicazione: 2023
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Accesso online:http://dspace.utb.edu.ec/handle/49000/14453
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