Gestión de cobranza del centro comercial “Aguirre” en la cuidad de Babahoyo
Currently, one of the strategies for a company to have higher income is sales, but not having a responsible collection will not increase sales, since it is a very relevant tool for business, in order to capture a high number of clients satisfying their needs by not directly possessing the entire amo...
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| Format: | bachelorThesis |
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2022
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| Online Access: | http://dspace.utb.edu.ec/handle/49000/11712 |
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Add Tag | Summary: | Currently, one of the strategies for a company to have higher income is sales, but not having a responsible collection will not increase sales, since it is a very relevant tool for business, in order to capture a high number of clients satisfying their needs by not directly possessing the entire amount of money in cash for its due cancellation when acquiring a good or service, and in this way the company manages to obtain more economic benefits. However, there is a very low sales portfolio due to very high customer delinquency. Therefore, the respective investigation has been carried out. with the theme COLLECTION MANAGEMENT OF THE “AGUIRRE” SHOPPING CENTER IN THE CITY OF BABAHOYO, which is part of the subline “Public and private companies and institutions”, an ideal approach to collection management strategies regarding the collection of obligations that customers have with it, so it lacks a collection system area. The objective of this case study is to inquire about collection management and how to reduce customer delinquency, for which the total sales portfolio was taken into account, and an analysis was carried out about the factors that affect external and internally to buyers failing to comply with the established terms for the cancellation of their obligations. For the development of this case study, the research method that was used was through the interview and surveys carried out on the customers of the shopping center. Who in turn provided the appropriate information requested and also used different bibliographic sources, which were of relevant importance for the due support of this case study. Regarding the limitations that were presented in this investigation, it can be argued that the company did not provide the list of clients that made up the entity's overdue portfolio. |
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